I chose an artile on ProQuest titled “Online is great, but physical is powerful ” from the Bismarck Tribune.  This article talked about the pros and cons of both online commerce and “real world commerce” (store shopping, trading). This was an overall great article that got me to think about both sides of the spectrum because before I did my research I thought that online shopping, trading and banking was the only way to go!!

“In real world commerce, product verification and problem resolution is quick. You drive to a store to buy an item. You bring it home, try it out. If it doesn’t work or it’s not what you expected, you can drive back to the store for a replacement or refund, a turnaround process usually measured in hours”(2007, 1).

“In online commerce product verification and problem resolution is slower – there are several days shipping time between when you buy an item and its arrival. If the item doesn’t work or isn’t what you expected, you have to pack up the item and ship it back to the business for a replacement (more shipping days) or a refund”(2007, 1).

(n.a). Bismarck Tribune. (2007, Dec 10). Online is great, but physical is powerful.  Retrieved Feb. 27, 2008 from http://proquest.umi.com.offcampus.lib.washington.edu/pqdweb?did=1396104501&sid=1&Fmt=3&clientId=2302&RQT=309&VName=PQD

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